Don Gerritsen - woensdag 29 oktober 2008 Green, crunchy credit!

We're currently facing a credit crunch. If this is the first time you're hearing this: wake up.

The credit crunch is a sudden reduction in the general availability of loans and credit or a sudden increase in the cost of obtaining loans from banks, says wikipedia.

This crunch really impacts main street's everyday life. I've even heard gossips of people losing their job in the Netherlands because of this next global crisis (after the food- and climate crisis)...  

However, the ‘green' job market is thriving despite lay-offs across the financial and property sectors caused by the global credit crunch, environmental recruiters say.

With concerns over global warming climbing the corporate agenda, the number of climate change related jobs increase as business looks to cut its carbon footprint. 

The environmental sector, or as the British say: 'green collar' jobs, including roles in renewable energy and corporate social responsibility, has seen some 20 percent growth in Europe.

While oil prices skyrocket, renewable energy solutions look to become more and more viable. The focus on reducing energy and carbon emissions appears ever more essential for business. Many investors are supporting the green agenda as a 'safe' option.

Despite being wounded by the credit crisis, banks are pressing ahead with investments in booming renewable energy sector.

Have you just lost your job? Too bad.

But don't worry, find your epiphany! Go sustainable!

Don Gerritsen
www.dongerritsen.com